Welcome to the CanadianSME Small Business Podcast! In today’s episode, we’re thrilled to welcome Ashalee Mohamed, a seasoned business leader dedicated to driving small business success across Canada. With over 18 years of expertise across PR, media, legal, and travel sectors, Ashalee now serves as the Head of Sales & Go-To-Market at Xero Canada. Leading the Canadian go-to-market team, she’s focused on accelerating growth and operational excellence, all while supporting small businesses nationwide.Key Highlights:Xero’s Beautiful Business Fund: Discover this impactful initiative that empowers Canadian small businesses with vital funding, resources, and support to fuel their growth.Canadian Winners’ Success Stories: Learn about the inspiring success stories of Canadian businesses that have benefited from the Fund.The Application Journey: Ashalee shares valuable insights into the application process and how entrepreneurs can make the most of this opportunity.Financial Literacy for Entrepreneurs: Ashalee discusses the importance of financial literacy, a key factor in sustainable growth and success for Canadian small businesses.Thank you, Ashalee, for your valuable insights and for championing Canadian smalRBC: https://www.rbcroyalbank.com/dms/business/accounts/beyond-banking/index.htmlUPS: https://solutions.ups.com/ca-beunstoppable.html?WT.mc_id=BUSMEWAConstant Contact: https://www.constantcontact.com/landing1/new-marketer?utm_campaign=canadiansme&utm_medium=sponsorlogo&utm_source=brandIHG Hotels and Resorts: https://businessedge.ihg.com/s/registration?language=en_US&CanSMEGoogle: https://www.google.ca/For more expert insights, subscribe to the CanadianSME Small Business Magazine at www.canadiansme.ca. Join us next time as we bring more valuable strategies to help your business grow.