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Live Tourism, Southwest's Resilience and Boeing's Rejection

Skift Daily Travel Briefing
Skift Daily Travel Briefing
Episode • Dec 6, 2024 • 3m

Skift highlights the rise of "Live Tourism," where major events like concerts and sports championships drive economic growth for destinations, benefiting local businesses and boosting travel demand. Meanwhile, Southwest Airlines raises its revenue guidance for Q4, citing strong travel demand and efficiency measures. Lastly, a federal judge rejected Boeing's plea deal regarding the 737 Max crashes over diversity concerns, giving the company and the Justice Department 30 days to revise their agreement.


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