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Groom-a-Boomer new campaign urges some strong words with the family

6PR Breakfast with Millsy and Karl
6PR Breakfast with Millsy and Karl
Episode • Oct 6, 2023 • 8m

A pair of creative agencies have fired up a last-minute effort to get young people to convince their boomer parents to vote Yes in the Voice to Parliament Referendum.

The Groom-a-Boomer campaign is urging Yes voters to hide their parents' TV remotes, change their iPad's language to Danish and even asking them 'do you even love me?' in an effort to force a conversation on the debate.

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