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In this episode Tiffany and Dan discussed:
- Her passion and connection to sports and data
- Being one of only five to present to thousands at an MIT hack-a-thon
- Her journey through working at ESPN
- How an NCAA new rule changed everything for her startup
- Getting fuel from being underestimated
Episode Shout Outs:
MVP Institute [Travis Brodeen]
Tiffany Kelly loves sports. And she’s a rock star data scientist. She combined these into a dream job with ESPN. She got to dig deep into the sports analytics and data that preoccupy teams, fans, and fantasy devotees alike. She even invented a new stat! It was while at ESPN, however, that Tiffany saw firsthand how brand and media power were shifting with digital and social. Athletes were emerging as personalities with their own platforms and fan followings. But she saw a hole…video. It’s still too darn hard!! So she quit her job and launched her startup.
Tiffany is the founder and CEO of Curastory, a company that makes it easy to get started in video. They allow creators to upload, edit, find a sponsor, and distribute video with one click to their social channels, all 100% free. Curastory is launching with a target market where they have recent national approval and first-mover advantage – professional and NCAA student-athletes.
And Tiffany is fresh off raising her six-figure preseed fundraise using crowdfunding!
MORE on TIFFANY AND CURASTORY
TIFFANY:
@tiffmkell [TW]
@tiffmkell [IG]
https://www.linkedin.com/in/tiffmkell/
CURASTORY:
@CurastoryUS [TW]
@Curastory [IG]
https://www.linkedin.com/company/curastory/
https://wefunder.com/fundcurastory
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