Airbnb is relaunching its “Airbnb Originals” experiences, focusing on unique, locally vetted offerings such as cooking classes with Michelin-starred chefs and celebrity hangouts, to differentiate itself in a competitive market. Amadeus has acquired ForwardKeys, a travel analytics firm, to enhance its travel intelligence capabilities, marking its third acquisition in 2024. Archer Aviation announced plans to provide air taxi services during the 2028 Summer Olympics in Los Angeles, while also preparing to operate flying taxis in Abu Dhabi and New York through partnerships and expected FAA certification.

• Can Airbnb Experiences Stand Out? It’s Betting on Quality
• Archer Aviation to Provide Air Taxi Service for 2028 LA Olympics
• Amadeus Acquires ForwardKeys to Expand Travel Data Analytics: SCOOP

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