Ever feel like business is a game you can't quite "win"? This week, I'm diving into a concept from Simon Sinek's book "The Infinite Game" that really clicked for me and explains so much about navigating the ups and downs of running your practice.

In this episode, I break down the difference between finite games (like football, clear winners/losers) and infinite games (like business, where the goal is just to keep playing). Simon Sinek argues success in this infinite game boils down to two things: Will multiplied by Resources. We explore why starting out requires massive 'will' when resources are low, how established businesses can stall if their 'will' fades despite having resources, and why having both is key for major growth. Understanding you're in an infinite game fundamentally changes how you approach challenges and make decisions, focusing on longevity over short term 'wins'. Especially when times get tough, knowing which variable you need to ramp up (Hint: It's often your will!) is crucial for staying in the game.

🔑 Key Takeaways:

• ✔️ Business isn't a finite game with a finish line; it's an infinite game where the goal is to continue playing.
• ✔️ Your likelihood of success in the infinite game of business depends on the interplay of Will x Resources.
• ✔️ When starting or facing challenges (low resources), your Will (determination, mindset, hustle) must be incredibly high.
• ✔️ If resources increase but will decreases, growth often stagnates.
• ✔️ High will combined with high resources is the formula for significant scaling and impact.
• ✔️ Shifting your perspective to playing an infinite game helps you make decisions focused on long term sustainability and resilience.

🧠 Pro Tip:

When resources feel scarce or are dwindling, the most critical factor you can control and must increase is your Will. Double down on your resolve, adaptability, and drive to navigate challenges and stay in the game.

Let's Hit 200 Reviews!

Alright team, we're closing in on 200 reviews on iTunes, that's huge for a niche pod like ours! Help us get there:

• Subscribe: Make sure you're subscribed on your favorite platform.
• Leave a Review: Seriously, I read every single one. Let me know what you think!
• Share on IG: Take a screenshot of this episode, post it to your Instagram Stories, and tag me @dannymattapt. I'll repost it!

Thanks for listening and helping spread the word! Keep playing the infinite game.

🔥 Want to Grow Your SEO Without Burning Out?

• ✅ Use Clare AI to get 2–5 hours/week back on documentation
• ✅ Join our free 5-Day Challenge to work smarter
• ✅ Book a free strategy call and get personal help with your SEO + growth plan