Media Masters - Alastair Campbell

Media Masters
Media Masters
Episode • Jul 9, 2015 • 1h 2m
In this 62 minute interview you will hear Alastair Campbell describe what it takes to command a winning strategy, the highs and lows of his political career, and learn the inside story on being Blair's right hand man.



Key insights in this episode:




00.52 - Career beginnings


08.40 - Alastair’s first story and first headline in the Daily Mirror


14.05 - Winning political predictions: 6 rising stars from the ‘90s


15.49 - Moving over to politics full time and naming Tony Blair as the next Labour leader


19.40 - What was the one thing Gordon and Ed didn’t get that Tony did?


24.52 - Was it inevitable that Tony would become Prime Minister?


26.54 - What winning an election really feels like


31.16 - Working in Downing Street, the highs and lows


37.30 - The anxiety of big speeches


40.48 - Handling personal attacks and Twitter politics


48.49 - The kind of motivation it takes to make a winner


55.25 - Alastair’s working week