Listen close and take notes as Dave insists this may be one of the most important duos to appear on ClickFunnels Radio. Leila and Alex Hormozi have cofounded wildly successful businesses like Gym Launch, Prestige Labs, and ALAN. Currently they are partners and cofounders of Acquisition.com, the holding company for all their business ventures, which is responsible for over $100 million in yearly revenue across a variety of industries. Alex and Leila discuss Alex's new book, $100M Offers, a guide to creating offers so irresistible people would feel stupid saying "no". Alex also defines the four key components of true value and gives insight as to which two get underutilized by new marketers the most. Find Alex's new book on Amazon: $100M Offers Leila's YouTube channel - How to scale & flexible infrastructures Alex's YouTube channel - Monetization & customer acquisition Find their podcast, The Game w/ Alex Hormozi wherever you get your podcasts! Join our Messenger Tribe! https://m.me/clickfunnels?ref=cfpodcast-join-CF-tribe