Tasting Notes: When the Zoeller Family finally sold their shares in Jefferson's Bourbon to Pernod Ricard last year, it was inevitable that we would see a branding and design refresh. In the case of VSB, or Very Small Batch as it had been called, the changes have been subtle, and I think for the most part better. They've dropped the "Very Small Batch" and instead have emphasized "Straight Bourbon Whiskey" retaining the "blend of" right above it. There's still no indication of age, other than without an age statement, we KNOW it's at least 4 years old. And we still don't know the distillery of origin, because that's never been published. But with it being on Red Hot Deal this period for $26, I thought we'd take another look at this relatively LOW priced premium whiskey. Light fruit, herbs, mint, and oak on the nose with a chocolate cherry distinctiveness. On the palate, more soft oak with honey and some nuts to go with the fruit.