If you find silence uncomfortable, you’re going to find it hard to grow your agency.

Why?

Because on sales calls, silence is without a doubt the single most important tool in your kit (or weapon in your arsenal).

Silence allows the prospect to speak and reveal information about themselves that you wouldn't have otherwise heard, allowing you more leverage when it comes to closing them.

Knowing when the ‘shut up’ is crucial, and in today’s video I’m going to walk you through the two times it’s appropriate to use silence and exactly how to use it to close more deals and make more money than you could possibly imagine.

Remember, in conversation and sales, less is more. More often than not, the less you say, the better.

If you want to learn how to close more deals and sign more clients, then this video is for you. I’m sure you’ll love practical application number 2 I cover in today’s video.

I hope you find it helpful.