David Burkus (@davidburkus) is a best-selling author. His newest book, Friend of a Friend offers new perspectives and tactics that teaches you how to better network and build key connections. These insights are based on human behaviors, and often are overlooked and misunderstood. Turns out, the low hanging fruits are the connections you already have, the old friends, which social scientists call them weak ties, or dormant ties.  Visit our website for show notes, tools and resources: www.feisworld.com/blog/david-burkus