In this episode of This Week in Wall Street History, Todd M. Schoenberger recounts the launch of the Invesco QQQ Trust (QQQ) on March 10, 1999—an ETF that revolutionized access to technology investing by tracking the Nasdaq-100 Index. Discover how QQQ navigated the tech boom, the dot-com bust, and came back as a cornerstone of equity portfolios. We’ll explore how its structure, liquidity, and innovation-focused portfolio made it a pioneer among ETFs, and how it still stands tall in 2025—crossing $300 billion in assets, outpacing the S&P 500, and acting as a key barometer of tech-driven markets.

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• March 10, 1999: The Invesco QQQ ETF debuted, delivering a simple, tax-efficient, intraday track of the Nasdaq-100. It quickly became a favorite for exposure to tech and innovation.
• Key milestones:
  • Within its first year, QQQ surged ~80% amid dot-com mania, but shortly after its first anniversary (March 10, 2000) it began the steep descent of the dot-com meltdown.
  • Over time, assets under management soared past $300 billion by late 2024, with cumulative performance since inception beating the S&P 500 by a wide margin.
• QQQ in today's market:
  • As of Q2 2025, QQQ outpaced the S&P 500 by delivering an 18% annualized return, driven by dominant weights in sectors like tech and AI.
  • QQQ remains one of the most liquid and widely held ETFs, continuing to offer fast exposure to high-growth innovation trends.
  • Its story, from dot-com frenzy to today’s AI-driven re-rating, underscores how markets evolve—but fundamentals and sector concentration still dominate ETF outcomes.

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