If you’re a coach, thought leader, or online expert — your zone of genius is helping people. But you’re also a business owner, which means you have to sell your services and knowledge. Or do you? 

Because the most successful passion-led entrepreneurs on social media aren’t selling. They’re storytelling! Discover how to stand out with your own tales in this week’s episode.

In this episode of the podcast, I talk about: 

• How to stand out on social media when competition is steep and engagement declining
• The 2 main types of content you're posting on social media
• A crucial question to ask yourself when determining WHY your content isn't gaining traction
• What the 3 Ws are and how they can ensure your posts are resonating with your target audience
• Why it's so, so important to empathize with your audience at EVERY stage of their buyer's journey
• How powerful storytelling is for your social posts
• What you're missing out on by ignoring TikTok
• One of the easiest ways to boost your engagement (that won't cost you a penny!)

 

This Episode Was Made Possible By:

Social Media Rockstar Framework Free Course

The Social Media Rockstar Framework is your chance to pull back the curtain and get insights on how to build a social media strategy that works for you, learn how to create (and implement) a simple and effective content plan, convert followers into buyers, and much more.

Register for this FREE course and gain the confidence you need to use social media as a tool to grow your business: https://onlinedrea.com/free

Sendible Social Media Management ToolThe all-in-one social media management tool that my agency uses every day to schedule posts and analyze our social media results. Try them out for yourself today: https://onlinedrea.com/sendible

 

Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/195