Tasting Notes: Crafted by bartender, turned brand entrepreneur Simon Ford, Ford's Gin was hand built from the ground up to be the most useful and flavorful gin for classic cocktails. 9 botanicals leaning heavily but balanced on Italian juniper along with grapefruit and lemon peel for a bright, citrussy but lifted earthy aroma. Bottled at 90 proof, PERFECT for a classic martini. The juniper bite is persistent in the best way possible for a flavor-forward gin. If you LIKE the flavor profile of Tanqueray but want just a slight step up in flavor, this should be your new go-to. They didn't make gin all that different, but they did it perfectly in my opinion.