Julia Walsh is the CEO of Brand Medicine International. Julia is a pioneer in mining big search data for healthcare insights. Her unique methodology for Search Listening empowers marketers to shift from a brand-centric approach to a truly patient-centric one – her concept of Search Listening Optimisation enables health-related content to be designed with the end in mind: what patients really need to know.

She is a global citizen, mother of twin boys, and passionate about our collective responsibility to protect our environment.

Julia's upcoming book "What We Really Ask Dr Google: Healthcare insights in the Digital Age" is highly anticipated.

Julia has a Bachelor of Science in Biochemistry from the University of Sydney.