For the first time in 2023, a rap song is at number one on Billboard's Hot 100: Doja Cat's “Paint the Town Red.” It’s her second number one single after the disco inspired “Say So.” But the ubiquitous and lighthearted bop didn’t accurately reflect Doja’s divisive persona, an extremely online meme lord, and sometimes troll, with a history of riling up internet controversy. Doja Cat recently called out her fans for their parasocial obsessiveness, losing 250k instagram followers in the process. Simultaneously, religious conservatives have accused her of Satanism for her playful use of illuminati imagery at her 27th birthday bash. But rather than recoil, Doja Cat is clapping back at criticism by embracing the devil. On “Paint the Town Red” she’s following the playbook of Lil Nas X’s “Montero (Call Me By Your Name)” and Sam Smith and Kim Petras’ “Unholy,” all of which use demonic imagery to spark religious controversy while also commenting on artists’ indiscretions and the hellish nature of the attention economy. In her satanic suite — “Paint The Town Red,” “Demon,” and “Attention” — Doja Cat’s turns online flame wars into musical gold. More Listen to The Allusionist with Helen Zaltzman, the best and funniest podcast about language Read the history of the loon sample on Pitchfork by Philip Sherburne Songs Discussed: Doja Cat - Paint The Town Red Vanilla Ice - Ice Ice Baby Lil Nas X - MONTERO (Call Me By Your Name) Sam Smith - Unholy (feat. Kim Petras) Doja Cat - Say So Doja Cat - Kiss Me More (feat. SZA) Doja Cat - Woman Doja Cat - Demons Daddy Yankee - Gasolina Kelis - Milkshake Kendrick Lamar - HUMBLE. Bernard Herrmann - A Narrative for String Orchestra (From "Psycho") [Arr. J. Mauceri] John Williams - Main Title/John Williams/Jaws - From The "Jaws" Soundtrack Lil Nas X - MONTERO (Call Me By Your Name) Doja Cat - Attention 808 State - Pacific 202 Nicki Minaj - Anaconda Calvin Harris - Prayers Up (feat. Travis Scott & A-Trak) Dionne Warwick - Walk on By Doja Cat - Paint The Town Red - Slowed Down & Sped Up Doja Cat - Vegas (From the Original Motion Picture Soundtrack ELVIS) Beyoncé - Naughty Girl Learn more about your ad choices. Visit podcastchoices.com/adchoices