Collaborations are the least expensive yet far-reaching marketing tools you can have for your business. It’s something you can do whether you’re a new business owner or a veteran in your niche.

Despite its multiple advantages, many business owners don’t maximise the full potential of this tool.

In this episode, we dive deep into collaboration opportunities: what people do wrong, different types of partnerships, where to find collaborators, how to manage relationships and what opportunities you can do right now.

WHAT YOU’LL DISCOVER IN THIS EPISODE:

• Collaboration opportunities when starting a business (02:07)
• Things that could go wrong (04:17)
• Thinking “what’s in it for me?” (04:29)
• Finding partners who are the right fit (07:03)
• The importance of ‘test runs’ (08:33)
• Different types of partnerships (10:48)
• Cross promoting (11:27)
• Referrals and affiliates (13:49)
• Jointly created products or programs (14:45)
• Where do you find partnerships? (15:25)
• Social media (15:44)
• Face-to-face networking (18:32)
• How to manage your relationships for the best outcome (19:24)
• Automations (20:29)
• Reach out and follow up consistently (24:03)
• Collaboration opportunities available to you  (26:31)
• A challenge for you (27:41)

For full show notes and links visit: https://samanthariley.global/podcast/269/