Send me a messageHey everyone, Tom Raftery here, and you're not going to want to miss this episode of the Digital Supply Chain podcast! We're diving deep into the ever-changing landscape of e-commerce, and there's no better person to help navigate these waters than Paul Pritchard, Group CEO of Overdose Digital.Paul shares golden nuggets on how digital innovation and AI are not just buzzwords, but essential tools for modern businesses. Are you wondering how to get the most value out of every dollar spent? We talk about that too! Plus, we cover why business process evolution isn't a luxury—it's a necessity.But wait, it gets better! 🎉 We explore how new technologies can bring some 'disruptive' changes, but in a good way. Ever thought about switching your old legacy systems for something more efficient? We discuss why now is the best time to take that plunge and how doing so might even change your entire workflow for the better.We also dive into the training aspect. How do you get your team up to speed with new systems? Paul has some eye-opening insights into the value of youthful curiosity and the need for continuous learning in the fast-paced digital world.And for all you well-established merchants wondering "where to next?"—we've got you covered. We talk about the exciting possibilities of international growth, what it means to 'put boots on the ground,' and why standing still is the same as being left behind.🌏 Ready to expand your horizons? 🌏Don't miss out on this jam-packed episode full of actionable advice, whether you're just starting your digital journey or looking to take your e-commerce game to the next level.For more about Overdose Digital, be sure to check out their website—trust me, you'll love the unique design.That's it for now, folks. Tune in (or watch the video version of this episode) and let’s geek out on all things digital sElevate your brand with the ‘Sustainable Supply Chain’ podcast, the voice of supply chain sustainability.Last year, this podcast's episodes were downloaded over 113,000 times by senior supply chain executives around the world.Become a sponsor. Lead the conversation.Contact me for sponsorship opportunities and turn downloads into dialogues.Act today. Influence the future.Support the showPodcast supportersI'd like to sincerely thank this podcast's generous supporters: Alicia Farag Kieran Ognev And remember you too can Support the Podcast - it is really easy and hugely important as it will enable me to continue to create more excellent episodes like this one.Podcast Sponsorship Opportunities:If you/your organisation is interested in sponsoring this podcast - I have several options available. Let's talk!FinallyIf you have any comments/suggestions or questions for the podcast - feel free to just send me a direct message on LinkedIn, or send me a text message using this link.If you liked this show, please don't forget to rate and/or review it. It makes a big difference to help new people discover it. Thanks for listening.