About Bill
Bill is an experienced C-suite, global crisis and reputation management strategist and author of Critical Moments: The New Mindset of Reputation Management. Rich cross industry expertise, advising companies such as: Target Corporation, Xerox, Home Depot, AT&T, American Airlines, and the Nuclear Energy Institute. Persuasive evangelist focused on expanding corporations’ license to operate through thoughtful insights and expertise. Passionate trainer, coach and team builder.

- Created reputation management strategies and recovery plans for over 20 global corporations
- Expert media relations strategist and creative third party liaison and executive coach
- Skilled in risk triage and identifying corporate versus brand reputitional impacts
- Competitive sailor, yoga enthusiast and community leader

 



Today We Talked About

Reputation Management
Bill's past
COVID and Crisis Management
4 A's of Reputation Management

Action
Authority
Assessment
Awareness


Importance of Marketing
NextPextations
Social Justice
Personal Responsibility
Risks
3+1 Risks

Strategic Risks
Preventable Risks
External Risks


Speed of Communication
Make sure your readiness is in place
Advice for being "ready" in technology
What if it was us?




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Connect with Bill

LinkedIn
Website
Twitter
Book










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