So you’ve heard people talking about the metaverse and have been wondering what they’re on about? You think you get it one minute but then someone else says something and you’re none the wiser? Yeah, sounds about right.

This is why we’re pumped to be interviewing Sebastien Borger, the Co-Founder and COO of The Sandbox, who are a market leader in the metaverse. The Sandbox is the place where brands like Starbucks, Gucci and Nike have been buying virtual land so they can deliver experiences to their fans. 

Sebastien is a serial entrepreneur who’s always been obsessed with the idea of making his own games and turning players into owners. After three successful startups, he’s on the brink of greatness with The Sandbox, but the chances of them ending up one of the ultimate winners of the metaverse is still very small.

How many of the early internet businesses are around today? It didn’t work out for the likes of Napster, Yahoo and MySpace. Will it work out for The Sandbox? 

We talk about:

• What you learn as a serial Founder
• Why meta isn’t a threat
• Why don’t we take digital ownership seriously
• Turning players into owners
• When will The Sandbox go mainstream?

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