Timestamps:

1:45 - Leaving Batmaid for Holistiq

8:52 - Holistiq’s incredible traction

10:05 - The healthcare market

12:10 - Hiring the right people as a startup

13:58 - Raising funds through the Swisspreneur Syndicate

Click here to apply to join our 2024 Lausanne Scaleup Cruise. 

About Eric Laudet:

Eric Laudet is the founder and CEO of Holistiq, a startup offering an organic and personalized approach to healthcare which aims to solve health issues at their root, instead of just treating symptoms. Eric holds a master’s degree in Business Management from HEC Paris, and previously co-founded Batmaid and was active for 6 years as its CFO before starting Holistiq in 2022.

Holistiq’s approach combines different healing systems to create natural therapies that are tailored to the needs of patients and backed by research, lab tests and data science. They operate a digital platform and urban health centers with a team of complementary medicine therapists, life & health coaches, nutritionists, and functional medicine doctors, to support the healing of chronically-ill patients and help others find optimal health.

During his chat with us, Eric placed Holistiq’s offering between that of regular doctors, which are in his opinion currently better suited to treat acute disorders than chronic disorders, and the offering of longevity startups, which often only help people with the prevention of disease, not with treating existing diseases. He also criticized longevity startups for sometimes tracking biomarkers which do not move the (health) needle, merely for publicity’s sake. Eric added that Holistiq’s offering is partly covered by health insurance, and is meant for the masses, not just for the wealthy few.

Despite being in operation for only 2 years, Holistiq already has impressive traction: CHF 400K in revenue (with a 50% gross margin), 1000 paying patients, and both offline and online offerings. They are currently raising a seed round of CHF 3M, CHF 250K of which they’ve already raised from business angels, and CHF 250K which they expect to raise through the Swisspreneur Syndicate. The remaining CHF 2.5M will be raised from healthtech VCs. Click here to learn more about the deal.