On the 16th installment of Demand Gen Live, Chris Walker (CEO, Refine Labs) and Gaetano DiNardi (Director of Demand Gen, Nextiva) discuss how to run profitable Adwords campaigns, why aligning with revenue causes lead quantity to drop, and the future of the SDR role. They also hosted a live Q&A and a repeat attendee shared her experience with using the skills she has learned in the Demand Gen Live sessions.

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