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Ep 213 The Backstory Behind E&J Gallo’s Acquisition of Barefoot Cellars

Built to Sell Radio
Built to Sell Radio
Episode • Nov 22, 2019 • 1h 2m

Michael Houlihan and Bonnie Harvey built Barefoot Cellars to sales of more than 600,000 cases of wine per year when they got the attention of R&J Gallo, America’s largest winemaker. 

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