Ever wondered how presidential campaigns hook us right from the start? This week, learn how to win at marketing like a politician. Tune in as Michelle reveals how transparency, consistency, and bold slogans can make your brand irresistible. Learn why authenticity is your secret weapon and how to rally your audience! ------------------------ In today's episode, we cover the following: The skill sets needed to manage a social media account How Harris and Trump's campaigns have matched their audiences visually The changes in how we find our information over the years TikTok's increase in political content Effective campaign design strategies Consistency and credibility Trump's email newsletter design Misinformation in political campaigns Holding people accountable to AI misuse Why authenticity wins Kamala Harris on the Call Her Daddy podcast Considerations for your own business inspired by political campaigns ----------------------- Resources: Episode 155: Beyond the TikTok Ban ----------------------- This episode is sponsored by Sticker Giant. Elevate your branding with labels and stickers that will attract attention in all of the right ways. Bring your designs to life by visiting StickerGiant.com and using promo code KMAPODCAST for 15% off!! ----------------------- WORK WITH MKW CREATIVE CO. Connect on social with Michelle at: Kiss My Aesthetic Facebook Group Instagram Tik Tok ----------------------- Did you know that the fuel of the POD and the KMA Team runs on coffee? ;) If you love the content shared in the KMA podcast, you're welcome to invite us to a cup of coffee any time - Buy Me a Coffee! ----------------------- This episode of the Kiss My Aesthetic Podcast is brought to you by Audible. Get your first month free at www.audible.com/kma. This episode was edited by Berta Wired Theme music by: Eliza Rosevera and Nathan Menard