The rise of Retail as a Service (RaaS) has opened up transformative opportunities for retailers, but it also poses serious challenges. In this episode, join Oliver Banks to dive deep into the evolving RaaS landscape and explore the key factors that are shaping its future. From data privacy concerns to expansion into new categories, we’ll dissect the pros, cons, and potential pitfalls of this new business model. Whether you're considering RaaS for your business or are curious about the changing dynamics of retail, this episode offers fresh insights and perspectives on what’s to come. Listen to this episode now to:Understand how RaaS is both levelling the playing field and empowering major retailers.Explore the 5 emerging factors which are shaping the future of RaaS.Discover how non-retail companies are entering the RaaS space and what that means for the future.Show notes are at www.obandco.uk/317.