From the Vault: Reaching New Heights with Warren Brown, Musician and Video Creator
We're turning back the clock to Episode 5 of the podcast to revisit our talk with
Warren Brown, multi-instrumentalist and internet personality, better known as the leader of "The Yank Nation." With nothing except his family’s support, an engaging character and a willingness to take risks, Warren harnessed the power and reach of video to become a major player in the gospel music industry. Through “The Yank Nation.” Warren hosts and performs in a live-streamed music show, drawing tens of thousands of viewers every week via social media. Warren exhibits a savvy approach to media marketing which seamlessly blends the line between ministry and entertainment.
Following this 2017 interview, Warren went on to become one of the most recognized and requested musicians in the gospel music circuit.
What Warren Brown shared in the interview
- His father's influence on his musical training and marketing strategies.
- How he blends ministry, music and entertainment in his livestream show.
- A recap of the Warren Brown Live in Miami event in September 2017 and how he approaches every live performance.
- Changing a social media strategy from simply trying to gain attention from other musicians, and instead developing a recognizable brand.
- How local musicians and Facebook trolls discouraged and almost convinced him to discontinue his show, and how he overcame his discouragement.
- Confidence and how he still gets nervous until he goes into character.
- Using Facebook responses to change attitudes and promote positivity
Learn more about Warren and the Yank Nation on Facebook / Instagram / YouTube
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