Every so often a product comes along that takes us by storm and in the process, shifts spending and changes economies. 

The iPhone, Netflix and ChatGPT spring to mind.

But less obvious is something like Ozempic, the drug that’s now helping millions of people around the world lose weight.

Today, the ABC’s business editor Ian Verrender on how it’s breaking down business models of fast-food giants and health companies. 

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Ian Verrender, ABC business editor