Jessika Phillips helps people master Relationship Marketing, Speaker,  as a relationship marketing evangelist she is often sought after for her approach to marketing. She's the passionate Founder of NOW Marketing Group and host of the largest social media marketing conference in Ohio, Social Media Week Lima as well as the host of a weekly live video show called Magnet Marketers. Biggest Takeaway You Don't Want To Miss When it comes to marketing, the first step is to think about how you are capturing attention. How are you standing out? Attention is the game when it comes to marketing. Usually somebody will take notice of you because you're helping them in some way. Articulate your message in a way that's clear and concise. Create micro-moments that will build the relationship. Make them feel excited to do business with you by creating a unique and enjoyable experience. Show Highlights Who Is Jessika Phillips? [2:00] How do I get started with relationship marketing? [6:00] How do we tie in relationship marketing with buyer personas? [14:00] What does a relationship marketing plan look like and how do I know if it's working? [18:30] What should we be doing on social media to start implementing relationship marketing? [24:45] Describe your FREE social media toolkit? [26:00] Special Offer Social Media Toolkit: https://nowmarketinggroup.com/landing-page/download-social-media-toolkit/ Links Jump & Scale: jumpconsulting.net/scale Magnet Marketers Podcast: magnetmarketers.com NOW Marketing Group: www.NOWMarketingGroup.com Share The Show Did you enjoy the show? We would love it if you subscribed today and left us a 5-star review! Click this link – Bella In Your Business Click on the ‘Subscribe’ button below the artwork Go to the ‘Ratings and Reviews’ section Click on ‘Write a Review’ Transcript: This is episode 120 of Bella in Your Business. This episode is brought to you by my free webinar, Jump and Scale Your Business. It's my three-part training series all dedicated to finding and attracting the right kind of people that will scale your business. Did I mention it's free? Listen, you have to attend this if you want to grow your staff, you feel like you're being held hostage, you have high turnover, you feel burnt out, or you're just not seeing the results you want. Join me for this three-part free webinar series. Register now at jumpconsulting.net/scale. That's jumpconsulting.net/scale. I'll see you there. Welcome to Bella in Your Business, where Bella will discuss anything and everything about your pet sitting business to help you land on target. So get ready—Bella’s got your chute. Let’s jump. Welcome to Bella in Your Business. My name is Bella Vasta, your host, and today I've got a treat for you. Jessika Phillips—I met her when I was asked to come speak at Ohio's largest social media convention that she actually puts on. Jessika and I, she's one of those people that you just instantly bond with, one of those people you instantly want to be BFFs with. Today she's on our show to talk about relationship marketing. Did you even know that was a thing? Jessika: Hey, thanks so much for having me. I feel the same way about you and your bubbly personality. I love it. It was your Now Marketing Group that hosted this largest social media marketing convention in Ohio called Social Media Week Lima, not Lima, but Lima. You also host a weekly live video show called Magnet Marketers, every Tuesday. Jessika: Sure! So magnetmarketers.com will give you the sign-up if you're interested in participating in the show and lets you know what we're talking about each week. We go live on the Magnet Marketers Facebook every Tuesday at 4 p.m., talking about how you can be a magnet in your marketing versus a bullhorn. Bella: I love that—magnet versus blowhorn. I want to get into that today, but can you help fill in the gaps for our listeners and explain how you got to where you...