Lot of talk about IDFA deprecation and impact to marketing/UA not so much on product and tools impact. So for our discussion today we will focus on:      - #1. A summary of what IDFA deprecation means generally for the industry      - #2. Implications to the value chain      - #3. Product and tools impact  To talk about all of this we have:     - Andre Cohen - Head of Data Science Tilting Point: https://www.linkedin.com/in/andrecohen/      - Niklas Herriger - Founder 8 Bit Coaching: https://www.linkedin.com/in/niklasherriger/