Kim Dawson is a lifelong entrepreneur who has started multiple businesses in her 20+ year entrepreneurial journey until becoming a business strategist in 2015. Kim helps service-based solopreneurs and small business owners increase revenue, maximize profitability, grow their team, and scale their business. She serves as a strategist, consultant, advisor, mentor, and coach.

Kim is the host of “The Sassy Strategist Podcast” and the author of “Passion to Profits: Your Guide to Building a Successful Business You Love.” Kim has been a featured speaker at several business conferences and events, including Massachusetts Conference for Women, MetroWest Conference for Women, Boston Business Women Innovation Conference, and BostonSpeaks, among others.

Through her podcast, speaking engagements, book, and consulting work, Kim has helped thousands of entrepreneurs take their business to the next level.

When she isn’t working, she can be found reading, writing, traveling, binge-watching her favorite comedies, discussing Star Wars with her children, listening to live jazz, or foxtrotting to Frank Sinatra.

In this episode, Kim shares the process of how she decided to write her book instead of turning the content into a course or program, why she feels a book is a perfect way to both educate and inspire your audience, why her favorite part of the process was when the writing portion was finished, why her least favorite part of the process was actually getting the book published, the multiple ways her book has helped her business, why believes everyone writing a book to serve their business should bring on a support team from the very begin of the process, and more.