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PNR 4: Marketing Jobs Slashed | Content Marketing and VCs | Google Ads Social Ads

This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Episode • Dec 12, 2013 • 42m

Joe and Robert discuss the Unilever announcement of their mass layoff of marketing jobs and what it means for marketers in general.  Also covered in this podcast: content marketing goes full steam ahead with VC companies; Facebook pushes its ads; Google+ launches social advertising.  TOM example of the week: Minnie Maud Hanff and Force Cereal.