190: The Livestream Shopping Operating Model
EpisodeJun 13, 202241m
Livestream shopping presents a big opportunity - but there are many aspects to consider. From the technical set-up of the livestream platform, to key skills for the host or presenter. But also managing a number of cross-functional interactions and making the most of loads of data too. Oliver Banks lays out key considerations as you define your livestream shopping operating model.Listen to this episode of the Retail Transformation Show to discover:Key decisions that you must answer as you develop your livestream operation and proposition. Important interactions with the wider business and operating model.Process, people and technology factors as you build your livestream operating model.
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