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Localizing Your Saudi Business

Frontier Strategy Group - Emerging Market Insights
Frontier Strategy Group - Emerging Market Insights
Episode • Oct 22, 2014 • 15m
Saudi Arabia is one of EMEA’s top emerging markets, but it is on an unsustainable growth path that threatens long-term prosperity. In addressing this problem through economic diversification, the government will increasingly push MNCs to localize their presence or risk being shut out of the market. This podcast discusses the benefits and challenges of localizing your Saudi business.

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