On today’s show, Seth and Kevin talk to the YouTube sensation The Holderness Family. Penn and Kim Holderness talk about how they started out and grew to over 100 million views. They talk about being YouTube and Facebook influencers and monetizing their success, and what they are looking to do for future endeavors.

Penn Holderness is an 18-year veteran of the TV business. Since college (UVA) he’s been a sports director in Colorado and Orlando, a TV host for Designer Finals, an ESPN Reporter, and most recently a news anchor in Raleigh.

And after those 18 years, he’s decided that he isn’t really interested in about half of the things he talked about on the news. So, he quit! He now runs a video production/digital marketing company Walk West, formerly Greenroom Communications, and is using this blog to showcase the 100% of things he actually cares about.

Penn is married to Kim Dean Holderness (who is also his business partner at Walk West). That means that work arguments are taken personally which has led Kim to perfect the art of passive aggressive behavior. Kim was a television news reporter, most recently at Inside Edition in New York.

They have two kids, Lola and Penn Charles. They eat their vegetables, never throw tantrums in public places, and are always respectful of their parents. (THIS IS A LIE).

For more about the Holderness Family, visit: http://theholdernessfamily.com/

Check out their viral videos https://www.youtube.com/user/VisitTheGreenroom

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