Ep #100: Protect Your Shop from Cyber Crimes with Mark Riddell
Collision repair centers may hear of cyber crimes but think it won't happen to them. Yet, it could and it does!
We talk to Mark Riddell who spoke at a collision conference "across the pond" and shares with us some key takeaways from that conference.
Cyber crimes are not typically a hack into your system. Most crimes are tricks a human to pay money out via email...listen in to hear the #1 main cyber hack so you can be on the lookout!
Auto body shops are looked at as small businesses which for cyber attackers means that we are easy prey and we are assumed to be easy to breach.
How do we protect ourselves and our customers data?
What is your "attack surface" and what does it look like?
It may not be financial loss but it may be a reputation loss.
There are many ways that these cyber thieves can attack. 3 of these are:
1 - online booking
2 - emails
3 - website
Many of us in body shops are not properly trained. Mark states that anyone that is touching money in your business is a major target! Most times it's not the owner that will be attacked.
These criminals can shut down your production, our supply chain.
Reach out to Mark Riddell directly.
Mark's Email: mark.riddell@m3networks.co.uk
M3 Networks Website: https://m3networks.com/
For more info on Micki's Marketing Services to help you grow your shop's revenue click here: https://collisioncentermarketing.com
Email Micki directly at micki@mickiwoodsmarketing.com
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