Get Noticed! Send a text.

Feel lost interpreting your company's finances? Accountant Roger Knecht brings clarity as the Rosetta Stone between entrepreneurs and their businesses. He explains how your books communicate what's working and what's not.

Yet most owners fail to listen, instead outsourcing accounting tasks and hoping for the best. This prevents leveraging financial data to make smarter decisions. Knecht advises tapping your accounting partner as a strategic advisor to translate key signals.

With over 20 years helming his firm Universal Accounting, Knecht also shares branding tips and his book "In the Black: 9 Principles to Make Your Business Profitable." One principle: abundance and gratitude lift all entrepreneurial boats, so avoid scarcity mindsets.

Knecht's parting wisdom? "If it's about accounting, it is universal."

Real Talk About Marketing

An Acxiom podcast where we discuss marketing made better, bringing you real...

Listen on: Apple Podcasts   Spotify

Peppertype - Virtual Content Assistant
Generate better content copies in seconds with the power of Artificial Intelligence.

AI Writer - Content writing made easier
Generate Accurate, Relevant & Quality Content in 2 Minutes

Riverside - Your online recording studio
The easiest way to record podcasts and videos in studio quality from anywhere. All from the browser.

Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.

Support the show

Subscribe to my free newsletter

https://www.theunnoticedentrepreneur.com/