In this week’s podcast episode, Jack Jostes discusses the importance of identifying your Hell Yes Customer for your snow and landscape company. Listen to the full episode to: Understand who your Hell Yes Customer is and why they should choose your company over others Download the Hell Yes Customer  worksheet to help you clarify your target customer and offers Hear examples of unique selling positions that can set your company apart from the competitionUnderstand the importance of alignment among team members in defining your Hell Yes  CustomerShow Notes:Watch the full episode + see the transcript at: https://landscapersguide.com/podcast/Tell us where to send your beef jerky: https://landscapersguide.com/toolboxBook your Free 15-Minute Brainstorm Call: https://landscapersguide.com/brainstormListen to The Landscaper's Guide to Sales and Marketing in the New Economy: https://landscapersguide.com/the-landscapers-guide-to-sales-and-marketing-in-a-normal-economy/Download your Hell Yes Customer Worksheet Here