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#109: Marketing Leadership | Starting an Agency, Growing Exit Five, and How to Be a Great VP of Marketing in B2B SaaS (with John Short, CEO, Compound Growth)

The Exit Five CMO Podcast (Hosted by Dave Gerhardt)
The Exit Five CMO Podcast (Hosted by Dave Gerhardt)
Episode • Dec 26, 2023 • 38m

Dave is joined by John Short (CEO of Compound Growth) once again, and they discuss: 

  • The shift from solopreneurship to building a business
  • Techniques for managing the team effectively and setting up processes vs doing the work yourself
  • What makes a great VP of Marketing in SaaS
  • Working the middle manager position effectively, and all the nuance that comes with different companies

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Today's episode is brought to you by Knak.

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Thanks to my friends at hatch.fm for producing this episode and handling all of the Exit Five podcast production.

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