In this episode, Matt talks to John Higgins, VP & Managing Director for Emerging Brands at Brown-Forman. 

For more than 150 years, Brown‑Forman has enriched life by responsibly building fine-quality beverage alcohol brands such as Jack Daniel's, Woodford Reserve, Old Forester, Herradura, Ford's Gin, and Benriach.

If you want to try any of the spirits Matt discussed on the show you can ORDER ONLINE or from the BIG RED LIQUORS APP for Curbside Pickup Service. It's as easy as 1,2,3!

Start Your Order -  bigredliquors.com Simply select your store, browse and search for Brown-Forman products, and start a CURBSIDE order. Your store will notify you when it is ready for pickup. Best of all, our NO TOUCH curbside will leave you with peace of mind and the great products you want ASAP.