97. Carol Best: The Simple Key Tools to Win Business and Close the Most Complex Deals
Today, I'm talking to Carol Best, a top real estate agent in Chicago with Compass. She has been a top selling real estate agent for over 25 years.
Three years before she started her career in real estate as a part of her corporate job at the time she was enrolled in a Dale Carnegie workshop. She says that workshop gave her life lessons that she brought and continues to apply to her real estate career.
Over the years, as she continued to learn through her experience and from real estate courses, such as Laurie Moore's luxury real estate workshops, she applies them all back to Dale Carnegie's concepts.
We talk about the simple key tools to win business and close even the most complex deals.
Podcast Note
1:57 - How Carol got into the real estate business
3:20 - What encouraged her to become a real estate agent
4:03 - Experience with real estates before becoming one
7:33 - Carol shares her competitive edge
10:52 - Before and after Dale Carnegie
13:32 - Staging homes now & before the internet
25:27 - Negotiating for 30 days
30:52 - How millennials have altered the market
35:52 - Her biggest ‘aha moment’ in real estate
40:06 - What Carol wishes she knew 26 years ago that she knows now about real estate
51:28 - Being the ‘3rd realtor’
People/Resources Mentioned
- Richard Silver
- Robert Reffkin
- Lauren Holleran
- Home by Design Magazine
Books
- Never Split the Difference: Negotiating As If Your Life Depended On It by Chris Voss
- How to Win Friends & Influence People by Dale Carnegie
Quote
“Diversify into several lanes – the statistics, design, visual – and ask more questions on a listing appointment.”
Jere interviews the world’s most renowned and best real estate agents around the country and the world.
These outstanding Agents tell their stories, how they got into the business, and what has made them successful in one of the oldest and most competitive industries.
All of this on the “Jere Metcalf Podcast, Top Real Estate Agents tell how they do it.”
www.JereMetcalfPodcast.com
Powered by
Jere Metcalf Partners
404.627.7789
jere@jeremetcalfpartners.com
Jeremetcalfpartners.com
JereMetcalfPodcast.com
Where top real estate agents well how they do it.
This podcast is where real estate agents across the country to come together sharing ideas to take your there and our business to the next level.
► YouTube Channel: YouTube.com/c/JereMetcalfPodcast