Minter Dialogue Episode #275 Tom Goodwin is a repeat guest on the show, last one was back in 2015. Since then, it seems that everything has changed! Tom is Executive Vice President and Head of Innovation at Zenith, part of Publicis Media. He's an industry provocateur and is massively followed on LinkedIn, contributing frequently to titles such as the Guardian, TechCrunch, Forbes, Wired, British GQ, Advertising Age and the World Economic Forum. In this podcast, we look at the key ingredients for driving change, how brands and organisations need to adapt to survive including the need for a rehumanisation of business.

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