Do you have the guts to step up and take risks when others don’t? In this episode of the I Own It Podcast, we welcome Robert “Robby” Greenfield. He is the founder of Umoja Labs, a “digital asset custody, transfer, and settlement platform purpose-built for informal markets” that is currently changing the world. He is also a philanthropist, activist, and former college athlete. Robby believes the future of business and real estate is in Web3. Gone are the days of “risky” foreign investments – the market is now limitless! Buying property and lands from the US to Africa is no longer a dream... and you too can take a slice of the pie of this innovation. You don’t have to be a multimillionaire to make investments. Robby encourages everyone to be educated and start now! He is an example that rewards come with sheer focus and passion... no matter what your niche is. Tune in as Robby Greenfield fills us in on his investment strategies for beginners, the social impact of the blockchain, how Web3 democratizes business deals, and why you shouldn’t be afraid to cash in and benefit from this emerging technology. Timestamps: 00:57 How Umoja Labs help people 03:08 Crypto is trustless and transparent 05:49 Filter through the BS! 08:32 A realistic take on the current Web3 landscape 11:55 Advice on blockchain investments 15:05 Tips for real estate investments 17:54 Web3 expands the real estate market 20:16 The future of Umoja Labs 23:46 Real-world impact of the blockchain 28:46 What’s Tanzania like? 33:01 A time when Robert didn’t own it 38:02 Robert’s advice for his 16-year-old self 39:22 What would Robert’s last meal on Earth be? 40:44 Robert’s favorite band Quotations: “Being able to automatically execute certain transactions in a peer-to-peer nature without one person having to trust the other, that is what Web3 is.” - Robert Greenfield “It’s like anything in life. You’ll get criticized and then eventually, they’ll applaud you. And it’s just human nature.” - Ben Reinberg “...stick to things that have fashioned themselves as digital commodities... And the only things that I can consider to meet those expectations are Ethereum and Ether or Bitcoin.” - Robert Greenfield “You will always get rewarded for focus.” - Ben Reinberg “Do affirmations. Tell yourself you’re the sh*t every day... no one else is going to do that for you.” - Robert Greenfield “If you’re passionate about that thing, and you’re putting 110%, you’re going to make that thing happen.” - Robert Greenfield Get in touch with Robert Greenfield. Personal Twitter: @RobTG4 Company Twitter: @UmojaLabs   Connect with Ben: benreinberg.com Instagram, Twitter, and TikTok: @therealbenreinberg LinkedIn: linkedin.com/in/benreinberg Facebook: facebook.com/TheRealBenReinberg   Check out Ben's firm here: https://alliancecgc.com/   #iownit #blockchain #cryptocurrency Learn more about your ad choices. Visit megaphone.fm/adchoices