"You'll speak differently. They will hear you differently." Today, Alex (@AlexHormozi) talks about increasing show-up rates and double sales using the power of scarcity and urgency. He shares his experience of how his sales team always doubled sales in every market they were in on the last five days of their stay and how this could be applied in any industry to maximize the likelihood of customers showing up.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(3:39) - Scarcity and urgency doubled sales.

(6:39) - Salespeople's belief drove urgency and results.

(8:30) - Remind customers of goals, create scarcity and urgency.

(8:59) - Believe in scarcity to motivate customers.

(9:43) - Remove reschedule option, double show up rates.

(11:03) - Approach sale with conviction, double productivity.

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