What if the secret to happiness, clarity, and success took just 5 minutes a day?

In this episode, we sit down with Alex Ikonn — co-founder of the viral sensation The Five Minute Journal, used by the likes Emma Watson, Tim Ferriss, and millions of others. From being fired at a bank to building a 7-figure business and redefining personal fulfillment, Alex shares the mindset hacks, journaling techniques, and life lessons that transformed his journey.

🎙️ In this episode:

• Why The Five Minute Journal works (science + psychology behind it)
• How to build morning habits that shift your brain toward gratitude and growth
• From burnout to breakthrough: Alex's honest story of success and emptiness
• The real power of physical journaling in an AI world
• What happens when CEOs, creatives, and everyday people start writing things down

🔍 Topics Covered:

• Self-growth & Gratitude Journaling
• Mindset Shifts for Success
• How to Be Happier (Backed by Neuroscience)
• Mental Health & Daily Habits
• From Idea to Impact: Building a Movement
• Celebrity Endorsements and Brand Building
• Finding Fulfilment in Work and Life

🧠 Want to level up your mindset? Subscribe for weekly interviews with world-class thinkers, creators, and entrepreneurs.

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