Louise McDonnell is the Founder of Sell On Social Media, an award-winning social media trainer and strategist. Louise has worked in the digital space since the early 1990s. She has worked with a wide range of clients, from small business owners to multinational corporations, helping them to develop and implement effective social media strategies. Louise is also a highly sought-after speaker, delivering keynotes and training sessions at conferences and events worldwide. Louise is a four-time best-selling social media author. Her latest publication, the 2023 Social Media Content Planner, is already on the best-selling list on Amazon for worldwide sales. She works with businesses, government enterprise development agencies, and non-profits to leverage social media to drive growth by achieving precise communications objectives and practical, ROI-focused, quick and easy implementation solutions. Through her company, she has helped thousands of entrepreneurs and business owners to master the art of social media selling and grow their businesses online. Louise is passionate about empowering entrepreneurs to use social media to achieve their business goals. She believes that with the right strategy and approach, social media can be a powerful tool for driving sales and building brand awareness. About The Global Discussion: The podcast features carefully curated guests from an exciting cross-section of creatives, leaders, and thinkers. New episodes are available on Apple, Google, and Spotify podcasts and several leading podcast platforms. You can listen to and watch the episodes on our dedicated YouTube channel and the website.  To learn more about The Global Discussion, please visit: https://www.theglobaldiscussion.com Audio: Spotify | Google | Apple  Video: YouTube | Website  Social Media: Twitter | Facebook | Instagram | LinkedIn