271. Wicked Technologies: Alli Truttmann on Tackling Night Sweats & Incontinence with Innovation
In this episode Logan and Evan are joined by Alli Truttmann, the founder of Wicked Technologies. They explore Alli’s entrepreneurial journey, from the conception of her idea while recovering from a sports injury, to building and scaling her business. The conversation dives into the details of her invention, Wicked Sheets, blogging as a key SEO strategy, managing supply chains, and transitioning from briefs to diapers with the Wicked Smart Pad. Alli also shares her struggles with fundraising, considerations while building a team, and enduring through numerous pitch meetings to secure funding. Tune in to listen to Alli narrate her inspiring journey of building effective solutions for night sweats, incontinence, and more.
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