Today, Jackie chats with Natalie Mackey, the CEO & Co-founder of Winky Lux, a luxury and cruelty-free cosmetics line that has the cutest products. She shares the origin story of the brand’s name and some of the reasons behind their unique packaging (like pill-shaped lipsticks, tiny chrysanthemums, and palettes covered in pugs) as well as the importance of being transparent with customers about supply chains. Plus, sanctimonious face washing and why makeup should be playful! For a list of everything mentioned in this episode, go to www.natchbeaut.com.

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