Has the LUV run out for Dallas-based Southwest Airlines?

Herb Kelleher, founder of Southwest Airlines once said, “A company is stronger if it is bound by love, not fear.” But is love enough to save Southwest? Southwest Airlines CEO Bob Jordan said recently in an email to The Dallas Morning News, “No change fees. No cancel fees. No bag fees. Rapid rewards points don’t expire. Flight credits don’t expire. We have the friendliest, most flexible policies in the industry with a terrific network. But the biggest thing that makes us ‘us’ is our people and the unique and unrivaled hospitality they deliver.” ; In other news, a rideshare driver was forced at gunpoint by a passenger to drive from Arlington to Miami last weekend as the passenger planned to kidnap another person in Florida; Next, in the U.S., someone dies of a drug overdose about every five minutes. In 2022, more than 111,000 people died as a result of an overdose; and Shaquille O'Neal's Big Chicken is set to open in Fort Worth near Alliance Town Center on Sept. 3. The first 34 customers in line at the opening will receive free Big Chicken food and drinks for a year. The number 34 is an ode to Shaq’s jersey number when he played with the Los Angeles Lakers.

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