209. Retail Observations from a Seven-State Road Trip
With host retail coach Wendy Batten
https://wendybatten.com/podcast-intro/
In This Episode:
I just returned from a seven-state two-week road trip from Nova Scotia, Canada to North Carolina, USA! The trip’s destination was Mount Holly, North Carolina to meet with my mastermind group at member Jeff Lee’s shop, The Vintage Nest. John and I weaved down the East Coast, taking time to stop in and visit with Inner Circle members and peruse independent retail shops along the way.
In this episode of the Creative Shop Talk Podcast, I’m sharing my observations that will help you level up your retail business and be known in your community, including:
- Why it’s important to get out in your community and observe what shoppers are doing/buying
- Updating your retail shop’s profile on Google (like, right this minute)
- Why shop standards matter: employee behavior, greetings, pricing your items, etc.
- What should be on the outside of your shop
- Being known in your community by other independent business owners
I encourage you to step outside and get a bird’s eye view of your retail shop to make sure you aren’t missing the mark on any of these simple yet incredibly impactful tips.
Are you missing the mark on any of them? Anything you recently changed that has had an impactful effect on your business? Jump into my DMs on instagram and let’s chat!
Ready to Level Up? Join The Retailer’s Inner Circle.
Here’s everything you need to know about the Retailer’s Inner Circle. You’ll have access to countless Masterclasses including Foot Traffic Made Simple, Shop Standards, Money Matters, and so many others. Plus, you’ll have access to a private Facebook group where members can ask questions or share advice and their experiences of running a retail shop.
Related podcasts we think you’ll like:
Episode 113: Retail Success Series: Growth Mindset with Jeff Lee from The Vintage Nest
Episode 144: How to Create a Customer Journey Map
Episode 201: Cell Phone Usage: What’s Your Store Policy?
About your host, Wendy Batten
In case we haven’t met yet, I’m Wendy, a small business coach and founder of the Retailer’s Inner Circle, where I help other independent shop owners learn how to gain the right business skillsets to see more profits, paychecks, and joy as they navigate running their retail business.
Through online classes, business coaching programs, speaking, and a top-ranked podcast, I’ve helped hundreds of retailers around the globe reclaim their dreams and see the success they want from their beautiful shops. My signature private coaching community, The Retailer’s Inner Circle, has helped retailers around the world build their retail business skill sets and confidence.
I am proud to have been featured in several major publications, including my own business column in What Women Create magazine. I have been privileged to be a guest on top-ranked podcasts and sought-after as a guest speaker and teacher for several brands, associations, and communities that are passionate about the success of independent retailers.
When I’m not coaching, you will find me either DIYing and renovating my very imperfect old crooked cottage by the sea in the UNESCO World Heritage town of Lunenburg, NS, or blogging about our travel and RVing adventures and the weird fun things we get up to in our coastal village. I’d love to invite you to check out one of my free resources for real retailers at https://wendybatten.com/free-resources/
For more support from Wendy
Retailer’s Inner Circle - Join Wendy inside the best retailer’s community
Free resources for shop owners
Hang out and connect with Wendy on IG
All of Wendy’s programs and services for shop owners can be found HERE.
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