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Episode 129 - Allan Schoenberg of Vinson & Elkins on Culture, Connection and the Evolving Role of Legal Comms

Passle CMO Series Podcast
Passle CMO Series Podcast
Episode • Jan 30, 2024 • 32m

The role of Communications is the linchpin of effectively managing a law firm’s brand and reputation, not to mention being a key player in the development and success of a firm’s culture. 

Today, Will Eke is lucky to welcome Allan Schoenberg, who is celebrating 3 years as Chief Communications Officer at Vinson & Elkins, to the CMO Series Podcast to discuss his unique career journey, and the pivotal role communications plays in today’s firms. 

Allan and Will discuss:

  • Allan’s career journey to his current role as Chief Communications Officer at Vinson & Elkins 
  • The work dynamic he has with the Chief Business Development Officer and Chief Innovation Officer and the key to working together successfully
  • How the role of Communications in law firms is evolving, and how the landscape has changed
  • The key projects Allan wanted to get started on when he joined the firm
  • How to demonstrate the value you're bringing through Communications to the managing partners and wider firm
  • The greatest achievements in the role so far
  • Advice for Communications professionals working within law firms

 

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